Runtastic


Runtastic


Runtastic is an international mobile fitness company that combines traditional fitness with mobile applications, social networking and elements of gamification as a logical reaction to the Quantified Self movement. Runtastic develops apps, hardware products, and services, such as: online training logs, detailed data analysis, comparisons to other users, and many more functions to help users improve their overall fitness.
The initial idea was born during a project at the FH Hagenberg in Austria (University of Applied Science) for tracking sailboat races. As the target group was too small, the founders decided to focus on more popular sports, such as: running, biking, or walking. Subsequently, Florian Gschwandtner, Christian Kaar, René Giretzlehner, and Alfred Luger founded the company, Runtastic, in October 2009 in Linz, Austria.
Apps:
Runtastic offers apps for indoor and outdoor sports and fitness activities. As of August 2013, Runtastic had surpassed 35 million downloads. With Runtastic mobile apps (iPhone, Android, Windows Phone and BlackBerry), users can track their improvement and set goals. The Runtastic app, the core product, tracks a variety of metrics, such as: distance, time, pace, calorie consumption, and it is available in 18 languages.


Runtastic uses GPS to map your sport and fitness activities, incl.: running, jogging or walking. The Runtastic app tracks your cardio workout progress (time, distance, elevation, speed, calories & more) to help you best reach your exercise goals! The Runtastic app is a great fit for users of all health and fitness levels.

APP FEATURES :
- Map your workouts in real-time with built-in GPS & monitor exercise progress.
- Personal training diary & metrics.
 - Graphs: Elevation, pace, speed & heart rate info from your jog, run or walk.
- Dashboard configuration: Display preferred training statistics.
- Mapping: Detailed live mapping & historic mapping (Google Maps)
- Voice Coach: Audio feedback for each mile or km completed.
- Live Tracking: Show supporters where you are in your training.
- Cheering: Receive messages & cheers from friends.
- Auto pause: Session paused automatically when you stop running.
- Routes: Create or find exercise routes on Runtastic.com & sync to phone.
- Colored traces: Different colors indicate training changes, such as: pace, elevation, slope.
- Training goals & analysis: Heart rate zone, calorie goal or pace goal to optimize training.
- Interval training & coaching and dynamic split tables.
- Power Song: Integrated music player & Power Song to give workout a boost.
- Geotagging: Take photos during workout & see pics online with map trace.
- Weather, temp. & sunrise/sunset data to assist with scheduling of training.
- Use for running, jogging, biking, skating, cross-country skiing & hand bike training.
- Integrate Runtastic activities to MyFitnessPal account.
- Manual entry of workouts: Add treadmill, spinning & weight lifting workouts.
- Monthly & overall metrics for distance, number of workouts, duration & calories burned.



PROS :
Feature-rich. Supports a long list of activities—not just running. Includes modes for workout, competition, and training. Integrates music player. Voice feedback available in several languages. Metric settings available. Auto-pause feature included.

CONS :
Some expensive add-on services available as in-app purchases.

Hardware:
In the first quarter of 2012, Runtastic launched hardware products in order to broaden their reach in the health and fitness industry, rather than simply remaining a software development company.
This was a strategic move planned and carried out in accordance with Runtastic's vision and strategic planning. Providing users with hardware has contributed to Runtastic's growth and has offered the mobile-first company new streams of revenue. European users can purchase Runtastic hardware products in Runtastic's online shop and via select retailers. In the spring of 2013, Runtastic's hardware products became available for purchase in the United States via Amazon.com.

How to use Runtastic:

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